How to sell more using NLP: learning how to sell more can take you many places to learn and develop the ability to persuade others.
NLP was developed as a source of therapy for individuals but just about any source of therapy training can be used for more than what was intended including sales training. The great news is you can use NLP to help with your persuasion strategy.
How to sell more with this NLP technique
NLP is a way that you can build better rapport with others it could be defined as understanding and developing excellence but we will not be using the technical definition here. One of the items that has come in handy from the NLP field is that people gather information in 4 different ways:
- · Visual
- · Auditory
- · Kinesthetic
- · Digital
How to sell more using visual cues:
Visual people learn by seeing. The words that they use describe what they view. When working with a visual man or woman you could learn how to sell more using words that use visual traits.
How to sell more using auditory cues:
Auditory people hear the world around them. They may say things like I hear what you are saying. When communicating to a visual man or woman you would use “hearing words to describe what is going on.
How to sell more using kinesthetic cues:
Kinesthetic people learn by touch or feel and may use the words do you feel that or I can grasp what is going on.
How to sell more using digital cues:
Digital people are more of the technical like an engineer and search for the “understanding” of a situation or “consider” what is going on and do everything that they can to “make sense of” what is going on.
How to sell more utilizing NLP
Now from learning that people have a modality that they have as a dominate way of learning most sales training focuses on the main modality. So if a visual person were to learn from looking the focus is on saying or using visual ideas. Now this can be a challenge for the person because they still can learn from the auditory, kinesthetic and digital patterns.
So now what do you do?
You would combine and weave all four together and make sense of a situation better and create an easier path to persuade using NLP.
How to sell more using NLP descriptions:
Learning how to sell more using NLP can be done by combining what you have learned about how men and or women process their information to paint a rich picture across all 4 learning modalities.
Here is an example using visual, auditory, kinesthetic and digital. The words for each category will be in parenthesis and will go in order as listed previously. Using this pattern you may be able to influence others more precisely.
You will love the new super widget it is shiny when you (view)(visual) it and as you (listen)(auditory) to the movement you will get a (concrete feel)(kinesthetic) for how it words, as you (consider)(digital) this product (think)(digital) about what (touches you or gives you the feel)(kinesthetic) so that the idea (sounds good)(auditory) to you and you can (picture)(visual) yourself holding the new super widget.
NLP example of how to sell more:
The above example was looped so that there was not only one cross section of how people learn and feel but two, one forward and one back. Now you can use the NLP cues in any prder that you want just remember to paint the picture for you client and or buyer so that they can see what you have to offer, what you have to say about your product, how to get take it so that the product sits well with them so they can get a sense of what you do. Getting people involved mentally makes it easier to persuade them.
Learn to persuade others like it is a science:
As always I would like to thank you in advance for your comments and or questions about how to use NLP as a strategy to persuade others better.
Now go implement!
Scott Sylvan Bell
Persuasion expert Scott Sylvan Bell shares: How to sell more using NLP strategies: Video credit